Marketing turístico  / Philip Kotler ... [et al.] 

 - 5a. ed. 
 - Madrid   : Prentice Hall   , 2011 
 - xxvi, 797 p.  : il. 
<br/><br/><label>ISBN: </label>9788483227404 
<br/><br/><label>Subjects--Topical Terms: </label><br/> MARKETING  <br/>TURISMO<br/> PLAN DE MARKETING<br/> INVESTIGACION DE MERCADOS <br/> INDUSTRIA HOTELERA
<br/><br/><label>Universal Decimal Class. No.: </label>658.8 M345market5